Brazil takes on deforestation

Amazon rainforestIn today’s Bioneers conference, speaker Jim Garrison announced that Brazil has taken on the “80 in ’20” goals big time.

For those who don’t know, that’s reducing CO2 emissions by 80% by the year 2020.

Brazil’s media – one of the largest in the world – has is actively supporting the “2020” movement. According to Garrison, Brazil’s media is running environmental advertising daily to remind and support people about cutting carbon emissions., something unheard of on this side of the Gulf of Mexico.

Also, Garrison said that the governors of the Amazon regions have committed to reducing deforestation of the Amazon to help meet those 2020 goals.  This unprecedented commitment – coming from politocos in the areas where the devastation is occurring, could end up leading the world in moving forward to real positive action. Now if our own leaders would pay attention to the herald’s call.

Environmental Facts & Possibilities at Bioneers

Bioneers LogoMore from Bioneers 2009

Nina Simon gave tribute to Spokane, Washington, which  has achieved a real environmental transformation from their previous insular status.

“They’ve come a long way in creating an ecological, healthy and socially just world,” Simon said.

Her partner/co-founder Kenny Ausubel commented on the upcoming Copenhagen environmental summit. Even should we be able to reach the rigorous goals of cutting greenhouse gas emissions by 2020, he said,  the world would still reach a 7 degree Farenheit (4 degree Celsius) rise in temperature.

He outlined a bleak picture of climate chaos as seen by Mark Linas in his book Six Degrees

For balance, Ausubel spoke of a global “first” – that climate leadership will be a presidential issue in Brazil’s 2010 election. Not just that climate change is an issue, but that real leadership in the face of it is crucial.

He repeated the motto – “2020 or bust!”

Taking a more upbeat stance, Ausubel detailed some environmental “wins”:

  • the US dollar investment in solar and wind creates 50% more jobs than coal
  • California currently attracts 60% of all clean technology
  • that nature is beginning to be legislated its “legal rights” – Ecuador passed this groundbreaking legislation in 2008. Now countries like Peru, Bolivia and Columbia are considering doing the same!

As a Japanese businessman recently noted, it’s “Value change for survival”, Ausubel said.

Every system has to have limits to achieve balance, Nina Simon said later. But leadership can come from any perspective.

A valuable point, to be sure. As the saying goes, many paths  lead to the top of the mountain.