Coca Cola develops chairs from recycled Coke bottles

Coca Cola PET bottlesCoca Cola is making recycling stylish.

In a collaboration with Emeco, the reknowned beverage company has created a line of chairs made from at least 111 plastic drink bottles. Each  “111 Navy Chair” by Emeco, a leading furniture manufacturer, contains 60% rPET ((recycled polyethylene terephthalate plastic) and a special combination of other materials including pigment and glass fiber for strength. It comes in colors like Coca-Cola Red, Snow, Flint, Grass, Persimmon and Charcoal.

111 Navy Chair 1This eco-friendly chair – which is modeled after the original aluminium Emeco Navy Chair (#1006) designed in 1944 for the U.S. Navy – debuts this week at the 2010 Salone Internazionale del Mobile, one of the top furniture trade shows in the world.

111 Navy Chair 2Coca-Cola and United Resource Recovery Corp. partnered by opening a bottle-to-bottle recycling plant in Spartanburg, S.C. This is where the rPET content will come from for these new chairs, whcih will be available in June 2010 in select retailers worldwide and can also be ordered by sending an email to coca-cola@emeco.net.

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