Crayola’s new take-back program spurred by elementary school kids online petition

Crayola's new take-back program was spurred by an online petition from elementary school students

Crayola’s new take-back program was spurred by an online petition from elementary school students. Photo by Thomas Hawk, flickr

Who ever said “no” is the final answer to any question?

After publicly insisting  “we do not have the facilities or a process that will enable us to offer a take-back program,” Crayola, the iconic crayon and marker maker, bowed to an online petition and has created ColorCycle. This innovative program converts used markers into a liquid fuel source.

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