People would buy green products if ecommerce showed they how

Green ShoppingThis blog was founded on the premise that people want to know more about green – green living, environmental issues, innovative solutions that creative minds have come up with regarding climate change issues and more. And hopefully it’s lived up to you the reader’s expectations in that regard.

I read a great article by journalist Chelsea Harvey detailing a new study showing that consumers would purchase more green, eco-friendly products and services if only they were given the options on how and/or where to do it. This included things from purchasing carbon offsets – how many of us really know how to do that? – to products that have the lowest carbon output of greenhouse gas emissions.

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The top 50 global green brands – a misguided and incomplete list

Best Global Green Brands 2014 logoJust saw this listing of the top 50 global green brands. After perusing the list, it’s clear that it’s seriously misguided, misleading and incomplete.

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SC Johnson and bloggers encourage greener lifestyle – but are they missing the point?

SC Johnson logoIt’s commendable when a giant manufacturer like S.C. Johnson really puts its focus on green living. And even better when it strives to get the message out to as wide an audience as possible via the internet. But looking beyond the hype, one has to wonder if perhaps they’re missing the point somehow.

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