People would buy green products if ecommerce showed they how

Green ShoppingThis blog was founded on the premise that people want to know more about green – green living, environmental issues, innovative solutions that creative minds have come up with regarding climate change issues and more. And hopefully it’s lived up to you the reader’s expectations in that regard.

I read a great article by journalist Chelsea Harvey detailing a new study showing that consumers would purchase more green, eco-friendly products and services if only they were given the options on how and/or where to do it. This included things from purchasing carbon offsets – how many of us really know how to do that? – to products that have the lowest carbon output of greenhouse gas emissions.

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Reports show consumers want to support sustainable brands and companies

Green consumers growing around the worldConsumers are getting more green-minded, and not just here in the U.S.

According to Havas PR’s BeCause It Matters report, which examines how environmentally and socially responsible companies can connect more effectively with “conscientious consumers,” consumers in the US and 19 other countries were asked to respond to nine statements rating their consumption behavior in the past year, the present and the next 12 months.  Continue reading