People would buy green products if ecommerce showed they how

Green ShoppingThis blog was founded on the premise that people want to know more about green – green living, environmental issues, innovative solutions that creative minds have come up with regarding climate change issues and more. And hopefully it’s lived up to you the reader’s expectations in that regard.

I read a great article by journalist Chelsea Harvey detailing a new study showing that consumers would purchase more green, eco-friendly products and services if only they were given the options on how and/or where to do it. This included things from purchasing carbon offsets – how many of us really know how to do that? – to products that have the lowest carbon output of greenhouse gas emissions.

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Wear It Forward: Eco Clothing Company Weaves Together Awareness and Charity

Mad Leaf Trucker hatsAs consumers embrace greener lifestyles, their demand for eco-friendly products – running the gamut from cars to home decor – is increasing. Retailers are scrambling to find green products that meet their customers needs.

Launched Dallas-based Mad Leaf Clothing has jumped into the fray, with bold, fun, fashionable eco-friendly designs with a unique thread.

To learn more about this eco-friendly, innovative USA based clothing company, click here to see the full story.

SC Johnson and bloggers encourage greener lifestyle – but are they missing the point?

SC Johnson logoIt’s commendable when a giant manufacturer like S.C. Johnson really puts its focus on green living. And even better when it strives to get the message out to as wide an audience as possible via the internet. But looking beyond the hype, one has to wonder if perhaps they’re missing the point somehow.

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